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Bristol Bay is home to the largest commercial sockeye salmon fishery in the world (Photo: Bristol Bay Regional Seafood Development Association)

Bristol Bay Sockeye is Helping Salmon Find Their Way… to the Table

  (UNITED STATES, 8/27/2012)

Bristol Bay, Alaska is home to the largest sockeye run in the world, and now a new custom app on Facebook is helping salmon lovers everywhere find this healthy, delicious fish right in their neighborhoods.

After soliciting naming input from the official Bristol Bay Sockeye Facebook community of 11,000+ salmon lovers & fishermen, the new “Sockeye Finder” was launched.

Sockeye fisherman

This special app directs fans to restaurants and retailers that carry wild, sustainable sockeye salmon from the abundant Bristol Bay watershed.

How the App Works?

By logging on to Facebook, consumers can FIND IT by simply inputting their location (city, address or zip code) or TAG IT if they want to share the name and address of a restaurant or retail store that sells Bristol Bay Sockeye salmon.

In addition to helping salmon lovers keep an eye out for Bristol Bay Sockeye salmon, the app will also help the region’s fishermen gain a better understanding of where their product is being served and sold.

Working on small boats (only 32 feet in length), with just 3-4 crew members, Bristol Bay fishermen navigate the choppy waters and set their salmon nets

About Bristol Bay Sockeye

Located in southwest Alaska about 200 air miles from Anchorage, Bristol Bay is home to the largest commercial sockeye salmon fishery in the world.

Boasting five major river systems, deep lakes, and an environment remote from commercial and industrial development, the region is a critical life source in more ways than one.

For hundreds of generations, Bristol Bay has supported Native Alaskan families living a traditional subsistence lifestyle, and for 130 years it has supported a thriving commercial fishery that supplies the world

Coveted by savvy seafood lovers around the world, Bristol Bay sockeye is naturally rich in heart-healthy Omega 3s and bone-boosting vitamin D. The region’s iconic fish lends itself to a wide variety of preparation techniques and hails from some of the most pristine waters on earth.

Source: Bristol Bay Regional Seafood Development Association

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Margaret e.l. Stacey
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