Over Half of UK Consumers Want to Eat More Seafood
The research covered a wide range of questions relating to consumer consumption of seafood, running to over 120 pages of data.
(UNITED KINGDOM, 11/7/2019)
Seafish, the public body that supports the GBP 10bn (USD 13bn) UK seafood industry, has published the results of its latest research looking at UK consumers’ attitudes and behaviours regarding seafood. It commissioned the ‘State of the Nation’ research as part of its work to drive further seafood consumption in the UK.
The findings of the research revealed that only one third followed the NHS public health recommendation to eat two portions of fish a week. However, over half (55%) of consumers would like to eat more seafood. The research also uncovered some key consumer attitudes and preferences around ...