Welcome to FIS   Sponsored By
Subscribe to FIS | Register with FIS | Advertise with FIS | Newsletter | About FIS | Contact us
If you would like to send us an article, contact Margaret Stacey
   


The now international Long John Silver’s brand celebrates 50 years of service.

Long John Silver's Celebrates 50th Anniversary

  (UNITED STATES, 8/21/2019)

Long John Silver's, the USA's largest quick-serve seafood restaurant, is making waves in 2019 while celebrating its golden anniversary with an enthusiastic FISH YEAH!  From the beginning, Long John Silver's treated every moment as an opportunity to celebrate the food we love most from the place we love most – the deep blue sea. Now, 50 years into a journey that's spanned sea to shining sea, Long John Silver's is still driven by that vision as it plots a course for another 50 years of adventure.

Long John Silver's LLC is an American fast food restaurant chain that specializes in seafood. 

The first Long John Silver's opened in 1969 after an enterprising businessman and restaurateur named Jim Patterson experienced a truly exceptional Fish and Chips meal while vacationing on the coast.  "The idea of Long John Silver's was simple," Patterson said. "Take the unique seafood experience from the coast and make it accessible to all. It's what drives us to provide every guest who sails with us moments of sea-prise and delight, with ring-the-bell service and real fish sourced responsibly from real places." 

Formerly a division of Yum! Brands, Inc., the company was divested to a group of franchisees in September 2011, and is now 80% franchise owned.

Staying true to that vision, Long John Silver's recently added grilled salmon – wild-caught in the north Pacific – and grilled shrimp to its menu of classic signature battered favorites. This was a major launch for the brand that included rolling out new grill equipment to restaurants across the fleet earlier this year.  With the grilled seafood menu, guests can now enjoy grilled meals and variety platters or go on bold flavor adventures with baja, sweet chili, or southwest tacos and rice bowls that are guaranteed to make taste buds scream Fish Yeah!

Stephanie Mattingly.

In addition to making waves with its new grilled menu, Long John Silver's has also been making music and cranking out "fintastic" hits with its very own record label, Fish! Yeah Records. The seaworthy success of the record label this spring inspired a summer follow-up album celebrating Fishmas - the summer season of seafood.  The brand has also been spreading Fishmas cheer with seafaring swagger and swag in an effort to sea-prise and delight its social media followers. These whimsical innovations have swept throughout the company's branding.  Seen online, with their new website and in person with their redesigned packaging – both aimed to amplify the overall guest experience.

"We want to thank all the people who've joined us on this 50-year journey," said Stephanie Mattingly, CMO of Long John Silver's. "From the partnership of our franchisees and our restaurant crews to the guests they welcome aboard every day in our restaurants; the loyalty and continued support Long John Silver receives is what inspires us to seas every moment!"

Long John Silver's is one of the world's most popular quick-service seafood chain with more than 900 restaurants worldwide.

About Long John Silver's

Long John Silver's is a classic American brand founded in 1969 and stands today as the nation's largest quick-service seafood chain with nearly 900 franchised and company-owned restaurants nationwide. Long John Silver's is famous for its wild-caught Alaska white fish hand-dipped in its signature batter and fried to golden perfection.

Source: Long John Silver’s

Related News

[email protected]
www.fis.com


Information of the company:
Address: 9505 Williamsburg Plaza, P.O.Box 11988
City: Louisville
State/ZIP: Kentucky (KY 40222)
Country: United States
Phone: +1 606 388 6000
Fax: +1 606 388 6363
E-Mail: [email protected]
More about:





 Print


Click to know how to advertise in FIS
MORE ARTICLES
“Women in Seafood” Video Competition: A great Success of the Third Edition
New Research Vessel Choose Scantrol AHC and iSYM Autotrawl
FISA Introduces its Twisted Knotless “Muketsu” Netting to Japanese Market
Aldi to Scrap Plastic Sleeves on Tinned Tuna Packaging
Cargill, White Dog Labs Agreement to Deliver Scalable, Sustainable Feed for Aquaculture Customers
Friend of the Sea Certifies L’Acquachiara for Sustainable Seafood Production
BlueNalu Announces Commercialization Strategy and Facility Designs for Large-Scale Production of Cell-Based Seafood
Cost-Saving Tech Making Waves in Salmon Profits
Long John Silver's Celebrates 50th Anniversary
Solid Half Year-Results from BioMar Group
Sustainable and Fully Traceable Pacific Snapper
UMITRON Launches Fish Appetite Index
Delicious Handcrafted Salmon Skin Crisps
Sales and EBITDA Growth for the UK’s Fish and Seafood Market Leader
Canned Fish with the Highest Quality for the Most Exquisite Tastes
Bottarga: Greek Taste and Tradition
American Seafoods Teams Up With Fortune Fish
A New Philosophy in Aquaculture
Redesigned BAP Logo Unveiled As Part Of Rebranding Campaign
iNECTA Announces Aquaculture Feature for Seafood Vertical
More Articles...

Lenguaje
FEATURED EVENTS
  
TOP STORIES
Vietnam has huge potential for ocean aquaculture, but proper government policies needed (Video)
Viet Nam Viet Nam has a huge potential for ocean aquaculture but the lack of a proper development plan, preferential policies and application of high technology has hindered its development. The country has...
Government waives tariffs on US shrimp for first time since the trade war began
China The Chinese government issued tariff exemptions for 16 products for the first time since the start of commercial hostilities between the two countries. HONG KONG - CNN inform that China has just exem...
'Unfair' fee discourages tuna processing and fishing industry
Papua New Guinea The domestic tuna processing and fishing industry is not happy that they are paying the same vessel day scheme (VDS) fee as distant water fishing nations at USD 10,500 (PGK 35,713) per day. PNG Fis...
Fisheries sector defends aid to sustainable fishing and calls for eliminating those that encourage illegal fishing and overfishing
Switzerland Alerts that the elimination of the tax exemption to fuel would create inter-territorial imbalances, increase the prices of fishery products and impact on the profitability of the fleet, especially art...
 
Maruha Nichiro Corporation
Nichirei Corporation - Headquarters
Pesquera El Golfo S.A.
Ventisqueros - Productos del Mar Ventisqueros S.A
Wärtsilä Corporation -Wartsila Group Headquarter-
ITOCHU Corporation -Headquarter-
BAADER - Nordischer Maschinenbau Rud. Baader GmbH+Co.KG (Head Office)
Inmarsat plc - Global Headquarters
Marks & Spencer
Tesco PLC (Supermarket) - Headquarters
Sea Harvest Corporation (PTY) Ltd. - Group Headquarters
I&J - Irvin & Johnson Holding Company (Pty) Ltd.
AquaChile S.A. - Group Headquarters
Pesquera San Jose S.A.
Nutreco N.V. - Head Office
CNFC China National Fisheries Corporation - Group Headquarters
W. van der Zwan & Zn. B.V.
SMMI - Sunderland Marine Mutual Insurance Co., Ltd. - Headquarters
Icicle Seafoods, Inc
Starkist Seafood Co. - Headquearters
Trident Seafoods Corp.
American Seafoods Group LLC - Head Office
Marel - Group Headquarters
SalMar ASA - Group Headquarters
Sajo Industries Co., Ltd
Hansung Enterprise Co.,Ltd.
BIM - Irish Sea Fisheries Board (An Bord Iascaigh Mhara)
CEFAS - Centre for Environment, Fisheries & Aquaculture Science
COPEINCA ASA - Corporacion Pesquera Inca S.A.C.
Chun Cheng Fishery Enterprise Pte Ltd.
VASEP - Vietnam Association of Seafood Exporters & Producers
Gomes da Costa
Furuno Electric Co., Ltd. (Headquarters)
NISSUI - Nippon Suisan Kaisha, Ltd. - Group Headquarters
FAO - Food and Agriculture Organization - Fisheries and Aquaculture Department (Headquarter)
Hagoromo Foods Co., Ltd.
Koden Electronics Co., Ltd. (Headquarters)
A.P. Møller - Maersk A/S - Headquarters
BVQI - Bureau Veritas Quality International (Head Office)
UPS - United Parcel Service, Inc. - Headquarters
Hamburg Süd Group - (Headquearters)
Armadora Pereira S.A. - Group Headquarters
NOAA - National Oceanic and Atmospheric Administration (Headquarters)
Mowi ASA (formerly Marine Harvest ASA) - Headquarters
Marubeni Europe Plc -UK-
Findus Ltd
Icom Inc. (Headquarter)
WWF Centroamerica
Oceana Group Limited
The David and Lucile Packard Foundation
Ajinomoto Co., Inc. - Headquarters
Friosur S.A. - Headquarters
Cargill, Incorporated - Global Headquarters
Benihana Inc.
Leardini Pescados Ltda
Mitsubishi Corporation Marine Products Depts. D.Team
CJ Corporation  - Group Headquarters
Greenpeace International - The Netherlands | Headquarters
David Suzuki Foundation
Fisheries and Oceans Canada -Communications Branch-
Mitsui & Co.,Ltd - Headquarters
NOREBO Group (former Ocean Trawlers Group)
Natori Co., Ltd.
Carrefour Supermarket - Headquarters
FedEx Corporation - Headquarters
Cooke Inc. - Group Headquarters
AKBM - Aker BioMarine ASA
Seafood Choices Alliance -Headquarter-
Austevoll Seafood ASA
Walmart / Wal-Mart Stores, Inc. (Supermarket) -Headquarter-
New Japan Radio Co.Ltd (JRC) -Head Office-
Gulfstream JSC
Marine Stewardship Council - MSC Worldwide Headquarters
Royal Dutch Shell plc (Headquarter)
Genki Sushi Co.,Ltd -Headquarter-
Iceland Pelagic ehf
AXA Assistance Argentina S.A.
Caterpillar Inc. - Headquarters
Tiger Brands Limited
SeaChoice
National Geographic Society
AmazonFresh, LLC - AmazonFresh

Copyright 1995 - 2019 Fish Info & Services Co.Ltd| All Rights Reserved.   DISCLAIMER