The Mexican Government will design a promotional strategy for fish and shellfish, as was done with fruits and vegetables, in a bid to boost the consumption of these resources in Mexican schools.
Photo Courtesy of FIS Member
The head of the Secretariat of Agriculture, Livestock, Rural Development, Fishery and Foods (SAGARPA), Francisco Mayorga Castaneda, announced that he will meet with officials from the Secretariat of Public Education (SEP) to tackle the initiative and directly supply scholastic cooperatives with these healthy foods.
Ramon Corral Avila, head of
the National Aquaculture and Fisheries Commission (CONAPESCA), said that they are also talking with authorities from the Secretariat of Health, in a bid to offer seafood products made especially for consumption by students.
One of the possibilities is to replace chips with dehydrated squid in sweet, sweet and sour or chile flavours, Corral Avila commented. This product is known as chiguirica and is consumed by children in Japan, Korea and China.
Children can be offered sardine fingers, meat pies made with sardine and lettuce with sardine sausage, SAGARPA explained in a press statement.
The Sardine Product System is researching new flavours, lines and packaging to reach the consumer through a much more economical product than those foods made with chicken, pork or beef.
Corral Avila aims for sardine to be considered a gourmet and everyday food for the community, as occurs in Spain, Portugal, China, Japan, Thailand and Taiwan.
CONAPESCA is working with different associations, private organisations and government interests to present economic and nutritional advantages of consuming fish and shellfish.
Some of those organisations are the Mexican Council of Promotion for the Sardine, and the National Council Smaller Pelagic Product System, which act jointly with the Holistic Development System of the Family (DIF) to expand this project to day-care centres and education centres.
These activities are funded by resources from Farming Commercialisation Support and Services (ASERCA) of SAGARPA.
By Analia Murias