Anna Bjork Theodorsdottir, Managing Director Sea Data Center

Full traceability with real time data and analytics

ICELAND
Friday, November 22, 2019, 03:30 (GMT + 9)

Sea Data Center, representing the Maritech software solution in Iceland, has signed a contract with Niceland Seafood on implementing Maritech´s new trading solution DigitalSeafood Purchase and Sales including traceability solutions and business-data analytics dashboards.

Niceland Seafood sells and exports seafood with a strong focus on the US market, one of their main marketing strategies is to deliver fresh Icelandic fish with full traceability from “sea to the pan”. The software solution covers the whole value chain of Niceland Seafood´s operations and will also optimize and automate their business processes. “With the software solutions, Niceland Seafood is getting an even better and more accurate overview of the traceability of their products as well as giving them full control and insight of their business operations” says Anna Björk Theodorsdottir, managing director of Sea Data Center. 

“The solution we are now offering is a comprehensive package and covers the entire value chain from sea to the table with full traceability. Our goal is to help our clients by optimizing and automizing processes as well as to get more value from their own data including external market data. We are able to do that as we are collecting data from the whole operational value chain, analyzing it and turning it into actionable insights with real time information on our customers businesses.

We are modernizing the way of buying and selling seafood with Maritech´s newly launched solution DigitalSeafood Purchase and Sales, a cloud-based version of Maritech Trading which is the market leading tailor-made best of breed solution to handle the complete process of buying and selling seafood. With the Mobile view we are able to provide a best practice and easy way of buying and selling seafood on the go as well as providing access to all information regarding the seafood trade in an interactive way” says Anna Björk at Sea Data Center in Iceland.

Over the past few years, Sea Data Center has been developing a seafood market information platform, providing seafood market data and analysis for the seafood industry (seadatacenter.com) The platform provides key information on global seafood supply and prices. By combining the market data in the Analytics dashboard, the solution provides both tailored and interactive reports.

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